Narya
My first company — a middleman service connecting homeowners to vetted electricians for EV charger installs.
Client · PRE-SEED BACKED · PLUG AND PLAY TECH CENTER
What we walked into
EV adoption was outpacing the supply of homeowners who knew how to find, vet, and manage a qualified electrician for charger installation — a fragmented, low-trust process for a purchase most people make once.
What I owned
Founder. Owned everything — sourcing and vetting electrician partners, scoping and quoting jobs for customers, managing the install process end to end, and raising the company's pre-seed round.
How we operated
- 01
Sourcing
Built a vetted network of local electricians willing to take on referred EV installation jobs.
- 02
Operations
Acted as the project manager between customer and electrician — scoping the job, setting expectations, and managing the install from quote to completion.
- 03
Growth
Raised pre-seed funding from Plug and Play Tech Center to extend runway while validating demand.
What we shipped
A fully operational middleman service — completed [MOCK: 1] paid customer installation before closing the business after [MOCK: just over a year] due to running out of runway before demand caught up with the cost of acquisition.
What I learned
[MOCK: Validated that the trust gap was real — customers wanted a vetted single point of contact — but customer acquisition cost was higher than the business could sustain on pre-seed capital alone. The clearest lesson: conviction in a problem isn't the same as having enough runway to find product-market fit before the money runs out.]